Ryanair Schoolgirl Scandal
Budget airline Ryanair are refusing to apologise for an advert which shows a "provocative" model dressed in school uniform on the grounds that this is "censorship".BBC ARTICLE This is an interesting moment because I am a big fan of sexual openness and expressive freedom, but I can hear the fnaar! fnaar! of popular protest resounding loudly up and down our prurient land, as people jump on the non-PC bandwagon to defend Ryanair's right to use the image.
It will be nigh on impossible to have a measured debate about this - in tabloid Britain, we either snigger or scream when it comes to sex. Rational discussion of the issues is rarely an option. I remember left wing MP Clare Short once wanted to ban Page 3 of the Sun newspaper, with its time-honoured bare-breasted working man's titillation, and how viciously she was derided for being an ugly and unattractive killjoy with no attention to her socio-political argument at all. She was victimised along traditional male lines even by women - but that should not surprise us, after all, look at Thatcher - for daring to question the traditional view. Yet, this tradition sustains perfidious prejudice and ongoing female disenfranchisement.
We decry the national lack of success in prosecuting for rape, yet we defend the continual objectification of ever younger women without conceding that they are intimately, causally related. More and more cases of long term systematic abuse of women (and children) come to light, yet we do not make the connection between this widespread behaviour and our ingrained and hardened attitudes towards women as sexual commodities. This is a massive failure of thinking on the part of our culture, and our nation.
My view is that this is a human rights issue, and the way to show that is to translate the image from sex to race. In racial politics, over 200 years, the arguments have been won. Even Australia is finally apologising for the appalling treatment of its Aborginal inhabitants. If this image used ethnicity to illustrate "HOTTEST" in a similarly seaside cartoon fashion, using a native black women with, say, a bone through her nose, it would never have got past the ad agency drawing board.
We cannot legislate for respect, but we can show it, and we can demonstrate it to our children. I say, ban the advert, and kick reactionary Ryanair into the 21st century.
Labels: advertising, human rights, sex, women
In 1983, Professor Perry and I constructed an audio sampler in a biscuit tin (Scottish Shortbread, nice and flat) powered by the marvellously rubber-buttoned lo-fi monster, the ZX Spectrum. A full second and a half of 8 bit audio was available in ear-crunching glory. I sampled the Flintstones and recorded a version of "I Wanna Be In America" which I gave on chrome cassette to my black, gay American friend Donald, who was working with me that summer at the Tate Gallery, London.
Although I learned a lot, I was unshockable, and we both took perverse pleasure in observing various members of staff getting very hot under their collars, eavesdropping on our wide-ranging discussions on carnal behaviour, mores and morality. Donald seemed surprised to have ever shocked anyone, and on the rare occasions when a less bold staff member would request an explanation or a change of subject, he would always apologise politely and attempt to ensure there was no repeat performance of offending someone's more delicate sensibilities. One female staff member later confessed to me that she had been driven to masturbate in the toilets, as a result of the salty conversations we were having.
A 51 year old Scottish man 
















